VLIEG Makelaars
Ten branches in Noord-Holland and Flevoland
Every viewer followed up, across ten branches
- The challenge
- Viewers are the warmest leads an agency has: you've already met them. At VLIEG they were recorded and followed up by hand. That took time, and there was no set way to turn a viewing into a sales conversation, a mortgage meeting or a valuation. So leads dropped out of sight.
- The approach
- VLIEG switched on the viewer portal, in its own house style and based on current data from Realworks. It was set up within an hour. Since then every viewer automatically receives the survey, and the answers arrive in KeyVue as leads, with their source.
- What it delivered
- Every viewer is followed up without manual work, and the viewings produce more sales opportunities. The answers also show what future clients are planning.
The viewer portal is a module on top of the subscription.